One of my fave crews just got down with Corporate America—in a pretty big way. One of my guys over there sent me this note to spread, which I'm happy to do so.
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Duck Down Record's and their various artists were hired by ESPN to create five original tracks for ESPN's coverage of Men's College Basketball. Buckshot, of Black Moon, Heltah Skeltah (Sean Price and Rock), Smif N Wessun, and Tek, of Smif N Wessun all recorded original music for ESPN's College Basketball programming.
The music will be featured throughout the complete season of men's college basketball, which kicked off this week.
Buckshot "All Business" produced by Tai Dealz
Tek, of Smif N Wessun "Get in the Game" produced by KB
Heltah Skeltah feat Buckshot "Getcha Team" produced by Optiks
Smif N Wessun "Push It" produced by Sic Beats
For more info visit www.duckdown.com
Below is a link to download the Heltah Skeltah's "Getcha Team" featuring Buckshot (produced by Optiks).
http://download.yousendit.com/BE7328A64831B2E0
Heltah Skeltah's "Getcha Team" was created singularly for this seasons ESPN coverage of college basketball and is not a sample track from Heltah Skeltah's forthcoming LP "D.I.R.T." which will be released in the summer of 2008.
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Make no mistake--you'll be seeing more deals like this in the future. In fact, anyone who's been to a movie in the last year or so has seen 3 Doors Down's U.S. Military-sponsored joints.
Propoganda aside, the work is genius--getting a corporate sponsor to pay for your art--that is, provided you're already in sync with their agenda. If you're not, then... Well...
Best wishes to Duck Down. This deal is gonna open them up to a much wider audience. Just remember to dust off the steel toed-timbs; because whenever you dance with the Devil, your toes do get crushed—eventually.
